Why are politicians' cars blue? The importance of colors

Why the cars of politicians are called blue car? The answer must be sought in the symbolic meaning and psychological effects of colors: the human mind associates with blue a sense of peace, security, serenity, moderation. It is the color of tradition, conservative, serious, conscientious, it represents bond, fidelity and faith. In shades of blue, not surprisingly, are also the police and carabinieri cars, as well as their uniforms (the summer carabinieri was brown, then it switched to blue). In some countries, blue is the conventional color of dismissal letters: they contain bad news, but in a reassuring guise.

One wonders why the car of politicians they are not red (color of passion) or yellow (danger) or green (color also associated with money), but the discussion would take us off topic. The point is that colors influence the psyche and behavior of living beings who perceive them, and trigger reactions that are partly subjective (the same color can please one person and another does not) but always similar because they depend on unconscious symbols. To realize this, just look around: the flowers use colors to attract or repel insects, put a horse in a red stable and you will see him restless (not to mention the bulls), you are in the same red and you will hear your heart beat more quickly, paint the walls of an office gray and you will see that the corporate climate worsens.

Colors in living environments are therefore important beyond the purely aesthetic aspect (this yes subjective). The first major distinction is between warm colors is Cold colours. Warm colors are active, positive, close, to this group belong red and orange (in addition to all the intermediate ranges of pink and orange). They are called salient because they seem to come out of the surface. The cold colors (light blue, blue, indigo and purple) are passive, calm, distant: they are called reentrant because they seem to sink into the surface. Green is neither hot nor cold, although it belongs more to the second category because it recalls water and the sensation of humidity.

Red. It is the first and hottest color on the spectrum. Together with blue it is the preferred color in general. Stimulating, vigorous, revives from melancholy and laziness, it is the color of eros, of summer, a symbol of virility and energy. But also fury, war, barbarism, vulgarity and cruelty. In short, a strong color, not suitable for people who are nervous, anxious or overworked.

Orange. Less violent than red, it adapts more to large surfaces. Joyful, brilliant, it stimulates emotions and gives the ability to express them freely. It is the color of the spiritual quest. It is also a symbol of temptation, individualism, love of freedom and life.

Yellow. It is the color that children perceive first. It is not exciting but it is very stimulating for the eye and nerves, it promotes concentration. It is suitable for offices, but beware: in full shades it is glory, cheerfulness, summer, youth, wealth, in dark or acidic ones it becomes cowardice, jealousy, betrayal, restlessness and delirium, poverty, selfishness and vanity.

Green. It is a color that does not tire, but does not even promote digestion: it should be avoided in environments where you stop for a long time after eating. It should not be compared to black: the result causes tension. Olive green darkens, green in lighter shades is fresh, humid, represents balance and harmony, solidity, perseverance and authority. It can represent materialism, but also hope and peace.

Blue. Mystical, feminine and powerful: active from the spiritual point of view and passive from the material one. We have already talked about it: serenity, safety, moderation, dedication, depth of feelings: it slows down blood pressure and breathing. Blue relaxes and is therefore suitable for bedrooms.

White. It emphasizes the volumes by highlighting the forms, but also the errors and constructive banalities. In excess it is monotonous and cold, it can be used on large surfaces because it goes well with other colors, but too white environments are destabilizing and create psychological insecurity. It can represent hygiene, reason, scientific thought, in some cultures it is the color of mourning and death.

Black. Not recommended for any use on walls or ceilings, on large surfaces it is depressing. In small quantities it strengthens neighboring colors and creates contrast. It is also mystery and elegance, in the most negative aspects it is death, darkness and misery.

Grey. Neutral, monotonous, calm, conservative. It is seriousness, precision, quiet, methodicality, but also tiredness, uncertainty, dispersion and obligation. In light shades it can be a good background for the walls, but it must be combined with other colors.

Brown. It narrows the rooms and saddens, it is not recommended for walls and ceilings. Beiges get dirty easily and tend to yellow, taking on sloppy shades. Depressing when used alone, it becomes warm, tropical and intense when combined with other colors.

Video: Heres What Your Car Color Says About Your Personality on Everyman Driver (October 2020).